It
is expected that China's accession to the WTO
will increase the confidence of foreign companies
and intensify competition. The new environment
will also raise standards and profitability.
State-owned enterprises are expected to be
sold off (a process already underway), while
others may collapse, overwhelmed by the competition.
During
the PBB mission, Chinese Premier Zhu Rongji
announced that the country's 520 key state-owned
companies must establish R & D centres by the
end of this year, and that R & D centres will
be created at the city level to contribute
to the expansion of smaller firms. Only by
accelerating the development of new technologies
and new products will state-owned enterprises
be able to survive in the more open economy.
To speed-up the process, Chinese companies
are also being encouraged to establish linkages
with universities and research institutes.
The
Chinese banking system is being encouraged
to develop new revenue streams such as on-line
banking in order to make it more competitive.
The Central Bank of China is stepping up its
efforts to improve its legal framework in preparation
for changes to the financial landscape after
China's WTO entry. On March 16, the Industrial
and Commercial Bank of China released the first
business to business on-line banking service
in the domestic banking sector.
In
response to the Chinese government's policy
to develop the country's western region, the
World Bank is extending loans of up to US $7
billion over the next three years. The money
will primarily be used to support infrastructure
development and water conservation programs
in the western provinces, as well as environmental
projects in the east.
Major
fields the government of China is promoting
for both domestic and foreign investment include
infrastructure facilities, environmental protection
education, manufacturing services, tourism
and entertainment industries.
The
consumer market in China is expanding rapidly.
Today 71% of household consumers in Shanghai
shop in supermarkets (50% in Beijing) according
to AL Nielson, market research institute. This
growth is further evidenced by the expanding
ownership of computers, cell phones and cars.
While
many Canadian companies have explored the Chinese
market over the last 20 years, there are few
real success stories. With the changes that
entry into the WTO will bring to the Chinese
economy, Canadians are encouraged to take another
look.
One
of the keys to success in China is to work
in collaboration with a Chinese partner. And,
with the growing pressure to improve competitive
position, Chinese organizations are actively
seeking out foreign business partners that
can bring to the table investment, technology
and marketing expertise.
Hong
Kong
Hong Kong is experiencing dynamic growth and
has become the world's fourth largest source
of foreign direct investment. It is becoming
Asia's IT and communications centre and a source
of capital for IT startups from around the world.
Business has been barely affected by the change
of government and Hong Kong continues to enjoy
a free press and an open market.
Opportunities
for Canadian firms in the IT sector abound,
especially for those in Internet technologies,
as well as in telecoms, Internet banking and
distribution services. While the role of Hong
Kong in general trading may decline once China
enters the WTO, it is expected to remain as
the centre for regional headquarters.
Jiangmen
City
Jiangmen is located in the western Peral River
Delta region, about a two-hour ride by hydrofoil
from Hong Kong.
More
than 3,000 foreign-funded enterprises are registered
in Jiangman. Of them, 15 are among the top
500 transnational companies in the world including
Mitsubishi, Sumitomo, Kodak, and ABB. Jiangmen
has been aggressive in its efforts to develop
an attractive investment environment and more
open economy.
The
PBB mission met with the Governor and Vice
Mayor and over 200 business organizations seeking
Canadian partners either for investment or
export to Canada. The mission was presented
with a product fair of local companies' products.
The Alliance met with the local Vice Chair
of the China Council for the Promotion of International
Trade, Mr. Chen, to discuss two-way trade opportunities.
Mission
participants visited major operations in textiles,
telecoms, electronics and motorcycles in Jiangmen
and vicinity.
Nanning
Nanning is the capital of Guangxi Region, which
has undertaken the implementation of a comprehensive
development plan. Taking advantage of its
excellent ocean ports, the region is open
to foreign investment.
Future
projects include airport improvement, roads,
railways and creating a sustainable environment.
Strict environmental policies are being put
in place and enforced with the view to rehabilitating
or eliminating offending industries.
The
Alliance met with the local Vice Chair of CCPIT
who offered full assistance to the Alliance
and its members for developing business in
Nanning.
The
delegation met with the Mayor, Vice Mayor and
Secretary General of the Party. A business
roundtable was held to which over 60 companies
participated.
Business
opportunities were identified in food processing,
environmental equipment and technology, gas
distribution, chemicals, mining, and hydroelectric
power, including equipment.
Xiamen
Xiamen, located in Fujian province on the ocean
directly across from Taiwan, has a modern
port facility ranked among the top ten in
China. With a population of 1.2 million,
Xiamen exports US $68.3 million in light
industrial and consumer products, and imports
from Canada some $36.1 million in chemical
raw materials and minerals. Companies with
operations in the area include Kodak, Dell
Computer, GE, Emerson Electric etc. Foreign
banks are well represented led by Citibank
and HKSB. Xiamen has one of China's 15 Free
Trade Zones.
Business
opportunities exist in a wide range of sectors,
most notably: electrical equipment; metallurgy;
information technology; pharmaceutical and
medical equipment; food processing; tourism;
environmental technology; construction.
The
delegation met with over 40 companies as well
as the Mayor of the City.
Nanjing
Nanjing, province of Jiangsu, is the centre of
business, politics and culture in the region.
The City has a comprehensive industrial base
and is one of China's major centres for science
and technology.
Manufacturing
production covers steel, electronics, automotive,
computers, petro-chemicals, textiles and agriculture.
Nanjing is a transportation hub in the region.
Ontario
Exports Inc. has a cooperation agreement with
Jiangsu Province, and maintains an office in
Nanjing. The delegation met with Mr. Soong,
the officer responsible for China at OEI.
The
Alliance signed a letter of intent with the
Nanjing Investment Centre aimed at facilitating
future business contacts for member firms in
this key business area.
Beijing
Beijing is the capital of China. The delegation
was briefed by Mr. Murray King, Third Secretary
Commercial at the Canadian Embassy as well
as by the Canada China Business Council.
One to one meetings were held for mission
participants.
The
Alliance met with the senior officials of CCPIT
including the Vice Chair, Mrs. Zong Men and
the Vice President. Plans were confirmed for
an incoming mission of CCPIT for July, 2000.
A
list of key contacts is available to Alliance
members on request.
While
many Canadian companies have explored the Chinese
market over the last 20 years, there have been
few real success stories. That's about to change.
Doreen Ruso, Vice President, International
Trade Development, Alliance of Manufacturers & Exporters
Canada, can be reached at (905) 568-8300, ext.
230 or dwr@the-alliance.com